Sunday, December 14, 2008

Handcrafted Putter Display Rack, Ping,Scotty Cameron...

Inventive use of keywords is somewhat effective way to generate interest in your item. In this case, this seller is trying to move a series of hand-crafted putter display racks. But, despite the presence of brand names such as "Ping Golf" and "Scotty Cameron" in the item keywords, the product being sold has absolutely nothing to do with those brands. The seller even clearly states, "This is not a Ping or Scotty Cameron product."

If people are doing this, why even bother with search keywords?

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