Now this is just plain silly.
I've seen a few dubious auctions in the past, but when someone is selling you a coupon that you'll probably get for free in the mail, one promising $125 for opening up a new checking account, you'd better read the fine print.
Sadly, in this case, there is no fine print. Anyone might mistake this for something more legitimate, such as a person selling a gift card at a discount price (ever hear of the story of someone who paid more than $20 for a $20 gift card?). But then, the seller did forget one thing...the coupon code is actually visible in the image if you look closely enough. If you apply online and they ask for the coupon code, can't you just go and read it off the auction in question?
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